你要准备好持续，连贯的努力

　　We'veall seen employees who are just going through the motions, or who werejust "putting in the time" until retirement. You don't need to be aco-worker to know who these people are. As a customer or client you cantell, too. Bluntly, starting a business takes energy, and you need tobe able to give it 100 percent. You can't afford to just coast along,or go through the motions, if you're running a business. Your customerand/or clients need to know that you are devoting 100 percent of yourtalent or skill or attention to them - and will go elsewhere if theydon't feel this is the case。

　　我们都看到很多员工只是走走过场，或者只努力到退休前为止。即使你不是他们的同事而是客户，你也知道有这样的人存在。坦白说，创业需要能量，你需要付出100%的努力。如果你在经营事业的话，你不能只是走走过场而已。你的客户，顾客需要知道你尽了自己100%的才能和技巧去吸引他们，如果这些不起作用的话，你也愿意做其他的尝试。

　　Worse, you need todeliver this constant and consistent effort without the employee safetynet. Many employees are used to being able to "call in sick" and havesomeone else cover their job, for instance. As a self-employed businessowner, you'll have to go in and give it your best effort no matter howyou feel or close up shop if you don't have employees who can fill in.You can also say goodbye to the holidays that many employees enjoy,both the annual x number of weeks and the statutory holidays, at least until your business is established to the point that you can manage your own time。

　　更糟的是，你要在没有员工安全网的情况下付出这样的持续，连贯的努力。很多员工都习惯装病，或让别人帮忙掩盖他们的工作。但是作为一名创业的企业家，你要坚持下去，不管你感觉如何都要尽自己最大的努力，也不能因为找不到替你的员工就关门休息。你也要对很多雇员喜欢的假期告别了，不管是每年几周的假期或国家的法定假日，至少在你的生意稳定后，在你能自主管理自己的时间之前你都要和这些假期告别。